Salesmen don't have to wear plaid : selling without selling out
A sharp pencil works best : some thoughts on getting started
A clean sheet of paper : making an ad
Write when you get work : making an ad
In the future everyone will be famous for 30 seconds : some advice on making television commercials
Radio is hell, but it's a dry heat : some advice on working in a tough medium
"Toto, I have a feeling we're not in McCann-Erickson anymore" : working out past the edge
Only the good die young : the enemies of advertising
Pecked to death by ducks : presenting and protecting your work
A good book or a crowbar : some thoughts on getting into the business
Making shoes versus making shoe commercials : is this a great business or what?